About Me

I’m a Brazilian Public Relations who moved to Los Angeles and became the founder and photographer behind OnMyWay.la


OnMyWay.la is a visual collection about the L.A. street style scene and some of my personal passions for fashion, design and creative behavior.


This personal blog is about what inspires me throughout life.


I hope to see you guys on my way to L.A.


Thank you,

Karine Groff


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